Entries by Brandy Ferrer

The Three Parts of Confidence Nobody Talks About

Self‑Awareness + Self‑Trust + Courage = Actual Confidence We’ve all heard the advice: “Fake it till you make it.”   And last week, I shared why that mindset does more harm than good. Pretending isn’t confidence—it’s performance. So what actually builds real, grounded, sustainable confidence? It turns out confidence isn’t a single trait. It’s a structure […]

Why Middle Managers Burn Out—and How to Fix It

Why Middle Managers Burn Out—and How to Fix It Middle managers are stuck in the worst possible position. They see the problems on their teams but don’t know how to address them without sounding like jerks. They get conflicting direction from leadership but are too afraid to push back. They’re supposed to “develop people” but […]

The Conversation You’re Avoiding Is Already Costing You

There’s a conversation you know you need to have. You’ve replayed it in your head—what you’ll say, how they might react, how uncomfortable it could get. Maybe it’s about performance. Maybe it’s about respect. Maybe it’s about something that happened months ago and never really settled. Whatever it is, the weight of it doesn’t go […]

Not getting what you expect? This could be why

It was a disaster, and it was all my fault. I made careless assumptions that led the project astray. But it doesn’t have to be that way. There is a straight forward process to ensure clear, mutual expectations. Simply follow these steps:

The Platinum Rule: Your Communication Edge

If you want people to listen, buy from you, or consider your ideas, you have to speak their language. That’s the Platinum Rule of Communication – communicating with others the way they want to be communicated with. But here’s the thing, understanding their style is just the beginning.

Are you Unpredictable?

the unpredictability of inconsistent leadership can leave your team feeling disoriented and wary. Operating this way is a massive distraction and it diminishes the team’s confidence. It doesn’t have to be that way.