Entries by Brandy Ferrer

Not getting what you expect? This could be why

It was a disaster, and it was all my fault. I made careless assumptions that led the project astray. But it doesn’t have to be that way. There is a straight forward process to ensure clear, mutual expectations. Simply follow these steps:

The Platinum Rule: Your Communication Edge

If you want people to listen, buy from you, or consider your ideas, you have to speak their language. That’s the Platinum Rule of Communication – communicating with others the way they want to be communicated with. But here’s the thing, understanding their style is just the beginning.

Are you Unpredictable?

the unpredictability of inconsistent leadership can leave your team feeling disoriented and wary. Operating this way is a massive distraction and it diminishes the team’s confidence. It doesn’t have to be that way.